The main purpose of this event was to
promote collaboration between companies and accelerate the development of new
mobility. During this fair, it was highlighted the role of connectivity as key
factor both for the present and the future of automobile industry. As
automotive industry need to adapt to new emerging business models, established
players are constantly looking for innovative business start-ups to partner and
develop solutions to contemporary problems. Cooperation and open innovation
models related to the connected vehicle ecosystem powered by IoT attracts
stakeholders from different sectors to reframe their current definition of
innovation and discover groundbreaking ideas by creating new ventures.
During our speech, we conveyed the
following key points to the audience:
- Light Electric Vehicles are the
most important vehicle segment of 21st century. Bike production has
been doubled compared to car production over the last 50 years
- Connectivity facilitates to the
creation of new relationship between manufacturer and customer. Hence, instead
of one time sales there is a lifelong connection between end user and the OEM.
- COMODULE offers full
connectivity ecosystem composed from Hardware, Web Platform and Mobile
Application, enabling both sides to be in constant communication.
- At the same time, connectivity
helps to the development of new business models, such as leasing, sharing &
- COMODULE’s fleet management
system empowers operators to launch their sharing fleet of vehicles and provide
safety & security to their users
- Data management & analytics
will affect the product development of future vehicles.
- COMODULE’s diagnostic &
maintenance platform, supports OEMs & Suppliers to create better products
& services for their customers
Main learning points taken from the fair:
- A recent study from McKinsey
highlighted the impact of digital technology on automotive sector and argued
that 25% of buyers prioritize connectivity over features such as engine power
and fuel efficiency
- Automotive Industry is looking
beyond the 4 wheel vehicles, focusing also in 2 & 3-wheel transportation,
acknowledging the fact the Light Electric Vehicles are the solution to traffic
congestion & environmental protection.
- New collaborative consumption ventures
are becoming popular
- Sharing economy is gradually
becoming an integral part of our life, and as time goes by it will become even
- Internet of Things facilitated the
ability of people to find things that they once had to buy or rent or lease for
days or years at a time. New generations prefer to invest their money to other
activities, such as travelling or education, instead of buying a new property.
This signifies the rise of a new era of post-ownership economy
- Only those stakeholders who
will adapt quickly to this volatile and rapidly changing environment, will be
able to continue creating value for their customers.
- The role of connectivity is
emphasized by several leading companies: Deloitte supports that connectivity
will be the driving force of the automobile industry, whereas KPMG stated in a
survey during 2016 that connectivity & digitalization will be the key trend
in the auto industry until 2025.